Dive Summary:

• IEE, an arm of the Edison Electric Institute, has shifted its focus on producing energy efficient technology just for end users to incorporating it into its model for technological innovation.
• The switch comes from the advancement in smart grid technology and the way in which the power system operates; IEE also plans to release case studies on innovative utilities, the first of which is set to be released in the fall of 2013.
• The company intends to bring executives together in a non-sales environment as well, creating a forum for discussing issues and emerging solutions.

From the article:

With smart grid systems such as advanced metering infrastructure (AMI) and distribution automation (DA) enabling strategies such as conservation voltage reduction (CVR) and line loss reduction, however, it's long been clear that energy efficiency is one of the premier goals of a smarter grid. Many of the nation's investor-owned utilities agree.

Enter the IEE, formerly called the Institute for Electric Efficiency, an arm of the Edison Electric Institute (EEI), which represents the nation's IOUs. IEE is shifting its focus to embrace EE as a fundamental value associated with technological innovation, not just end-user programs. In fact, the move reflects the thinking at the IOUs that comprise IEE's membership. ...