Highlights:

• A Distributed Energy Financial Group survey of 200 energy professionals shows that utilities can improve their communications with consumers when it comes to smart grid initiatives
• 78% of the respondents believe that telling consumers that grid modernization will make it easier for individuals to control utility bills would be well received by customers.  
• The majority of respondents, however, believe utilities are doing a below average job communicating that message.  40% of survey respondents believed the efforts were "ineffective."

From the article:

Communicating with customers has become a big part of the smart grid conversation, but according to a new survey from Distributed Energy Financial Group (DEFG), utility smart grid communications efforts are below average and 40% of survey participants rated them "ineffective."

DEFG's online survey included more than 200 energy professionals, almost one-third of them from utilities.